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- AOL Covers New York's Fall Fashion Week -- Uptown, Downtown and on the WebAs fashion week kicks off in New York City this week, AOL will be bringing the runway to not only its online audience, but also New York City pedestrians. Through September 17th, an outdoor screen outside The Standard will show highlights from the previous day's MAC & Milk fashion shows. AOL will also sponsor the Media Lounge at Mercedes-Benz Fashio […]
Sports Business Daily News
- USSA Seeks Dir of Consumer Products MarketingIncrease your company's exposure in the sport business marketplace and get your message in front of the industry's top executives. For more information on placing a classified in SportsBusiness Daily, please contact Heather Taylor at 704-973-1525 or htaylor@sportsbusinessdaily.com. […]
Power Sponsorship Blog
- 11 Good Reasons to Exit a Sponsorship (and 5 Bad Ones)I was inspired by a great question I got today, and am writing a couple of blogs on exiting sponsorships. This one is about why you should and shouldn’t exit, the next one is about how to do it well. Good reasons to exit a sponsorship… It was never a good brand or target market fit. It was […]
Sponsorpark Blog
- Spotlight on Sponsorship! The Clearwater Film FestivalAs a way to draw increased awareness and attention to some of the standup sponsorship opportunities on our site, we have decided to set apart one blog per month to put the “Spotlight on Sponsorship”! If you have a premium level listing on SponsorPark, and would like to have your event featured, please contact Stephanie.Lochmiller@SponsorPark.com to submit yo […]
Seth’s Blog
- Interpreting criticismHeartfelt criticism of your idea or your art is usually right (except when it isn't...) Check out this letter from the publisher of a magazine you've never heard of to the founder of a little magazine called Readers Digest: But,... […]
Jason Peck’s Blog
- Sports and Social Media – Why Should Sponsors Care?Today is the last post in a series with thoughts from some pretty smart folks to try to answer the question of why people should care about the intersection of sports and social media. You can see […]
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Posts Tagged ‘festivals’
Love this photo and great sponsorship integration of Safeway. They get huge, national exposure from a local event and also drive traffic to retail – big win! The banner-hangers were also pretty strategic in getting this angle and the publicist was good at getting photographers to take the pictures from the best location. Also, note the integration of the American Flag – subtle yet prominent and increases the earned equity for sponsors and the festival as All-American. Lastly, enjoy the exuberance of the winner. They gotta get him in the pumpkin pie-eating contest. He is a sure winner. Just a snapshot, but says it all. Check out event details at www.miramarevents.com

HALF MOON BAY, CALIFORNIA (October 13, 2009) — Iowa grower Don Young blew out a tire in Wyoming en route from Des Moines but fortunately his burly 1,658-pound gourd made it safely to yesterday’s 36th Annual Safeway World Championship Pumpkin Weigh-Off in Half Moon Bay, California where he obliterated the field and (more…)
