Dan Beeman, Principal & Founder
From jumping out of perfectly good aircraft as a US Army, Airborne Paratrooper in Germany to diving more than 300 feet as a deep-water SCUBA Instructor in the Caribbean; Dan Beeman has shown remarkable range in his pursuits.
Widely recognized as an expert in sponsorship, branded partnerships and specialty income, he founded and leads the largest internet–based networking group (10,000+) of sponsorship and marketing executives in the world on LinkedIn.
Members come from more than 20 countries and the top positions at agencies, major sports leagues, non- profit and many fortune 500 brand marketers. The group provides a forum for sponsorship professionals to connect, enhance their knowledge and further their careers.
He was profiled on CBS Evening News, Bloomberg News, BrandWeek as a "Marketer on a Roll" and his marketing programs have been featured in IEG's Special Events Report, Bizbash and Promo Magazine, to name a few. He has also been quoted on sponsorship in the LA Times and Sports Business Journal.
His sponsorship expertise and insights have been acknowledged through numerous speaking engagements to conference attendees at International Events Group (IEG), International Council of Shopping Centers (ICSC), The Luxury Marketing Council and more. His adjunct professor role on, "How to Effectively Monetize Assets to Maximize Revenue" at ICSC's Professional School of Development, received rave reviews from students and staff.
In his career Beeman has personally sold more than $20,000,000 in sponsorship and has collectively managed more than $100,000,000 in sponsorships and partnerships. His specialty is customizing programs for properties to leverage their assets and develop revenue-generating partnerships. His standard of insistence that brand partnerships yield enhanced consumer enjoyment distinguish him from other sellers.
He has helped property rights-holders in valuing their assets, aggregating them, identifying appropriate brand partners and maximizing revenue. Recent sponsors of his represented properties include: Mission Hospital, Ford, LA County Fair, Wells Fargo, DirecTV, Infiniti, American Express, Singapore Airlines, T- Mobile, Comcast, The National Guard and Warner Brothers.
Prior to founding Sponsorship Insights Group, Beeman was Executive Director of Partnership Marketing for Caruso Affiliated; Vice President, New Business Development; Partnership Marketing for The Mills Corporation, VA; Vice President, Strategic Alliances for California Partnership Marketing Group; and Director of Sales, for Pier 39 Market Development.
Some personal accomplishments include swimming around Alcatraz from San Francisco without a wetsuit, completing the Escape From Alcatraz Triathlon, winning a Gold Medal at US Army Swim Championships and teaching Scuba Diving and Snorkeling to thousands of people from all over the globe.
He enjoys coaching his kids in sports, participating in volleyball, swimming, and basketball and spending time with his wife and their two children at their home in Woodland Hills, California.
More detail, case studies and testimonials can be found on his LinkedIn profile:www.linkedin.com/in/danbeeman